Wet n Wild is a cosmetics brand that offers affordable and cruelty-free makeup products. Their products are known for their high-quality and trendy colors. The brand aims to make makeup accessible to everyone.
Founded in 1979 in Brooklyn, New York.
Originally, the brand was focused on nail polish but later expanded to offer a full range of cosmetics.
Acquired by Markwins Beauty Products in 2003.
In 2017, the brand underwent a rebranding, updating their image to be more modern and trendy.
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This liquid lipstick is long-wearing and has a matte finish. It comes in a variety of shades.
This foundation has a matte finish and provides medium to full coverage. It comes in a variety of shades.
This eyeshadow palette includes a variety of colors and finishes. It is highly pigmented and long-wearing.
Yes, Wet n Wild is cruelty-free and does not test on animals.
Not all Wet n Wild products are vegan, but they do offer a variety of vegan products that are labeled as such.
Wet n Wild products are known for their high-quality and trendy colors. They are also affordable, making them a great option for those on a budget.
Wet n Wild products are available at drugstores, mass retailers, and online retailers.
Some of Wet n Wild's best-selling products include their Megalast Liquid Catsuit Matte Lipstick, Photo Focus Foundation, and Color Icon Eyeshadow Palette.