Sugoi is a Canadian brand that produces high-performance athletic apparel for cycling, running, and triathlon. They offer a range of products that deliver comfort, style, and durability for athletes who demand the best.
Sugoi was founded in 1987 in Vancouver, Canada, by David Hollands and Carol Prantner, who were passionate about cycling and wanted to create high-quality cycling apparel.
In 1991, Sugoi released its first cycling shorts with a revolutionary chamois design, which set a new standard for cycling comfort.
In 1992, the brand expanded its line to include running apparel, and in 1999, Sugoi introduced its triathlon line.
In 2011, Sugoi was acquired by Dorel Industries, a global consumer products company.
Today, Sugoi continues to innovate and create high-performance athletic apparel for athletes worldwide.
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Sugoi produces a range of cycling shorts that are designed for comfort and performance. They use high-quality materials and innovative designs to ensure that these shorts deliver the best performance possible.
Sugoi offers a range of running apparel that is designed to help athletes perform their best. They use moisture-wicking materials and innovative designs to ensure that their products are comfortable and effective.
Sugoi's triathlon apparel is designed to help athletes perform their best in all three disciplines. They offer a range of products, including tri-suits, swimwear, and running gear, that are designed to be comfortable and effective.
Sugoi products are available on their website, as well as in select retail stores and online retailers.
Sugoi products are designed with innovation, quality, and performance in mind. They use the best materials and innovative designs to ensure that their products deliver the best possible performance.
Sugoi products are priced in line with other high-performance athletic apparel brands. While they may be more expensive than some lower-quality brands, they are worth the investment for athletes who demand the best.
Sugoi offers a 60-day return policy on all products purchased from their website or authorized retailers. Products must be in new, unused condition and returned with the original packaging and tags.
No, Sugoi products are designed for athletes of all levels, from beginners to professionals. They offer a range of products that are suitable for all types of athletes, whether you are a cyclist, runner, or triathlete.