Just Born is a leading manufacturer of marshmallow candy and other confectionery products. The brand is known for its iconic Peeps marshmallow candies, which are available year-round and particularly popular during holidays like Easter.
Just Born was founded in 1923 by Sam Born, who created a machine that automated the production of candy in the form of chocolate sprinkles and jimmies.
The company expanded its product line over the years to include marshmallow Peeps, Hot Tamales, and Mike and Ike candies.
Today, Just Born is still family-owned and operated and produces over 2 billion Peeps marshmallow candies each year.
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Peeps are marshmallow candies that come in various shapes and colors. They are particularly popular around Easter.
Hot Tamales are cinnamon-flavored candies that are known for their spicy kick.
Mike and Ike are fruit-flavored candies that come in a variety of flavors, including Cherry, Lemon, and Grape.
Peeps are made by mixing marshmallow with a combination of sugar, corn syrup, and gelatin. The mixture is then extruded into various shapes, coated in colored sugar, and left to dry.
Most Peeps are gluten-free, but some varieties may contain trace amounts of gluten due to shared processing equipment. It's best to check the label if you have a gluten sensitivity.
Hot Tamales come in a variety of flavors, including Original, Fierce Cinnamon, Tropical Heat, and Blazin' Mango.
Most Mike and Ike candies are vegan-friendly, but some flavors may contain trace amounts of animal-derived ingredients like beeswax. It's best to check the label if you follow a strict vegan diet.
Peeps have become a popular Easter treat in the United States because their bright colors and cute shapes evoke springtime and new beginnings. They are also often used in Easter crafts and decorations.